Promoting local added value
Against a backdrop of globalized trade, the promotion of local know-how offers economic and employment development prospects for fertile, inventive regions. Produit en Anjou is a sign of recognition designed to promote products and services made in Maine-et-Loire, combining energy and transparency.
Anjou is a land rich in tradition, know-how and culture, where the great names of history have met… It’s also a land of enterprise, where men and women are willing to dare, to innovate and to participate in the creation of value in our region.
The Produit en Anjou brand is attached to a product or service, which must be produced in Anjou, with two cumulative criteria in particular: more than 50% of the product’s added value must be acquired in Maine-et-Loire, and the product’s constituent parts must be sourced or produced in Maine-et-Loire, unless this is a major impossibility.
So it’s only logical that RAIRIES MONTRIEUX should be awarded this label in 2020!
