Every year, design and architecture evolve in response to societal transformations. Between the quest for sustainability and technological innovation, Zoé Helle, press officer for Rairies Montrieux, deciphers the major inspirations that will shape the projects of architects and designers in 2025.
Back to organic
The return to natural materials is not just an aesthetic trend, but a genuine grassroots movement, marked by a collective awareness. Authenticity and sustainability are top priorities, with preferences for textured surfaces and earth-inspired hues: beiges, browns, greys, deep greens and sunny oranges, a palette that resonates with the Pantone color of the year, Mocha Mousse, and with the texture of the Rairires Montrieux shot-blasted range, reminiscent of hand-molded artisanal bricks.
“Orange, in more delicate, luminous shades like apricot, is the logical follow-up to terracotta,” says Zoé Helle. “As for green, it continues to reinvent itself with an infinite range of nuances.”
Raw finishes are at the heart of this trend. “This organic aesthetic can even be found in decorative objects: lamps with rough textures, cushions with a woolly feel… Each element evokes nature, creating an enveloping ambience,” she adds. Pastel colors, such as light blues and grays or soft yellows, complete the palette, suggesting the use of recycled materials.
Surfaces with a unique feel are favored: textured plaster, irregular bricks, patinated wood. True to this vision, Rairies Montrieux offers collections in which lively, authentic textures take center stage.
Futurism and metallic finishes
In contrast to this search for authenticity, futurism is gaining ground, driven by technological advances and the rise of artificial intelligence. This trend manifests itself in reflective colors and industrial textures.
“Metallic finishes, ranging from steel grey to deep blue and platinum gold, are increasingly present. These luminous effects add a contemporary dimension that contrasts with the softness of natural materials,” explains Zoé Helle. These bright, saturated hues create a modern aesthetic, particularly suited to innovative projects, while respecting ecological requirements.
Cette tendance s’impose dans certains secteurs, notamment les espaces commerciaux et culturels. Là, les jeux de lumière et les effets métalliques transforment l’espace, ajoutant une touche de modernité à des environnements industriels et minimalistes. Dans leur finition émaillée bi-cuisson métal, les plaquettes des Rairires Montrieux s’inscrivent parfaitement dans cette tendance.
Art Deco reinterpreted
Finally, a third major influence emerges this year: the return ofArt Deco, reinvented in a more contemporary version. This style is characterized by structured lines, luxurious materials and a sophisticated palette of deep hues, velvets and golden highlights.
“Although less marked, this trend is evident in coatings and textural associations,” observes Zoé Helle. “Like Futurism, Art Deco shares this attraction to metallic finishes.”
Les espaces ainsi conçus allient élégance et confort, mêlant teintes mates et brutes dans une atmosphère stylisée. Ce style, inspiré par l’univers du cinéma et des arts, offre une alternative glamour et intemporelle aux tendances plus minimalistes, tout en restant ancré dans une modernité épurée. Lisse ou texturée, la gamme de plaquettes engobé des Rairies Montrieux et sa vaste palette infinie de couleur permettra de donner une nouvelle dimension aux projets qui s’inscriront dans cette tendance.
Materials and colors at the heart of design
Beyond aesthetic trends, a fundamental evolution is taking shape: materials are no longer simply decorative supports, but become structuring elements of design. “Today, walls and floors play as important a role in creating ambience as furniture,” says Zoé Helle. “Plaques, as decorative elements in their own right, can be used to create spaces that are both functional and visually striking.
With its expertise in textures and colors, Rairies Montrieux is fully in line with this evolution, offering a rich palette and tailor-made solutions adapted to each project. “For example, an architect may ask for a specific shade, such as an acid beige, and our teams will be able to respond with precision,” she explains.
Inspire your projects with these 2025 trends
For Zoé Helle, these trends should be seen as an opportunity to reflect current concerns: sustainability, innovation and aesthetics. “Rairies Montrieux offers solutions for integrating these inspirations into interior and exterior projects. The company’s expertise in textures and customized shades offers great creative freedom.”
Want to add a unique touch to your projects? Discover the Rairies Montrieux wafer ranges and be inspired by their innovative and responsible solutions.
